There’s no “one size fits all” organizational culture. Corporate culture needs to be cultivated from the inside out. No organization can replicate the success of Google, Amazon and Facebook by aping the cultures that made them successful. Culture comes from within each company.
The major outdoor sporting goods brand REI made a somewhat strange announcement this week: they will be closed for the unofficial annual American celebration of consumerism on Black Friday. With other retailers heading in the opposite direction and staying open for business on Thanksgiving, why would REI give up their share of the hundreds of […]
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What is “Collaboration” and Why Does Everyone Need It so Badly All of a Sudden? The ideal of collaboration is inarguable. We see a team huddled around a big table, pencils and papers everywhere, the best ideas written on the whiteboard. They guzzle coffee and work into the wee hours of the night until they […]
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Signs of Growth With domestic demand in Spain projected to remain low for the foreseeable future, exporting to the United States is an attractive opportunity for any Spanish business. American purchases of foreign goods and services are up over 50% in the last 4 years, and new free trade agreements that promise to further liberalize […]
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As the pace of business continues to accelerate, having the right marketing leader in place—one who understands how to leverage the strategic potential of the new tactics at their disposal—confers distinct advantages. The advent of new technologies and techniques for generating, tracking, nurturing and closing leads has precipitated dramatic changes across all global marketing functions. […]
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Setting the Bar Within thirty seconds of pulling into the porte-cochere of a Four Seasons hotel anywhere in the world, a cheerful yet respectful valet will bid you, “Welcome to the Four Seasons.” After you check in, an equally welcoming bellman will bring your luggage to your room within seven minutes. If you pay close […]
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At the risk of broadcasting old news to those of our faithful readers who are current on their cover-to-cover perusals of The Economist, we offer the story of Ford Motor Company: an organization that understands the inextricable links between culture, operations and brand.
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We suppose it’s not only a lesson from Business 101 but from Life 101: Only move on to the next step when the previous step is complete. A maxim of Aurelian sophistication it ain’t, but how many inspired ideas have you had to relegate to the cutting room floor and how much time has your organization wasted because of a failure to adhere to it? Here’s how it tends to happen: Core team in charge of solving problem defines parameters and begins work. Potential solut
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The National Commission on the BP Deepwater Horizon Oil Spill and Offshore Drilling (how's that for a descriptive name?!) has begun to release early findings, and the cultures of the BP, Halliburton and Transocean teams working on the rig feature prominently in its analysis.
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We’d never advocate anything other than leaving branding to the professionals, but we do have to admit that it’s nice to see organizations succeed in building strong brands and cultures without outside help. One company that is getting this right is The Leavitt Group. Leavitt is 46-year-old multi-line network of insurance agencies that has grown to 115 locations, and has reached annualized premium revenues of $1.3 billion.
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