Orchestrating and Visualizing Big Data
Unleashing Big Data's Potential
Founded in 2011 by a dream team of MIT, Google and McKinsey alums, Mission Control Technologies’ enterprise data management technology was beginning to get real traction in the market.
Conduce offers the first immersive operational data visualization platform. Leaders and teams can see and interact with all their data instantly using a single, intuitive interface. We helped craft a clear and concise value proposition for Conduce that communicates not just what the technology can do, but how it can change the way leaders and teams work.
We positioned the brand around a powerful Shared Purpose, summed up in the call to action: “Unlock Your Data’s Power. Unleash Your Potential.”